He is currently based in the Philippines as General Manager of Philippine Bobbin Corp (Altadis) supplying all wrapper and binder cuts for Cuba, US and Europe. Previously, he was Head of Altadis handmade cigar operations in Honduras and Nicaragua.
Oettinger Davidoff Group CEO and President Hans-Kristian Hoejsgaard said: “This new role was early on identified as a critical addition to the senior management team and Javier Plantada is with his long senior experience in the cigar business uniquely qualified for this position.
“With a track record of superior operational performance and building strong and motivated teams, coupled with a tremendous intercultural breadth and depth, I am confident that he will be a valued leader and member of our team.”
Plantada added: “I am excited to join the Oettinger Davidoff Group with its great portfolio of premium cigars. It was a visit to the old Davidoff factory in Dominican Republic that shifted my professional life into tobacco some 20 years ago and it is now an honour to be able to contribute in developing the synergies between the operations in Honduras and the Dominican Republic.”
Press Release can be found here